The Best Audio Books about Internet Business

December 1, 2011

If you’re interested in starting your own internet-based business (and who can say no to low overhead in a recession economy?) or you’ve already launched your online enterprise, then you’re probably pretty busy learning a new trade or a new way of operating.  So you may not have time to thumb through the many heavy tomes on the market that concern the ins and outs of running such a business.  But if you need some information on web design, SEO, or even basics like marketing and selling to an online audience (and you need it stat!) here are a few audio books that can give you the skinny on internet business when you’re just too busy  typing to read.

  1. Internet Riches: The Simple Money-Making Secrets of Online Millionaires by Scott Fox.  Fox comes equipped with some street cred here as he is a top rated consultant for successful e-commerce operations, and he relates the basic how-tos of designing and marketing your business online, often with tips on how to do if with less expenditure (or no capital at all, in some cases).  Added value comes in the form of planning guidelines that will help you ensure success before you ever spend a dime, as well as targeted interviews that will help to illustrate his points.
  2. Viral Loop: From Facebook to Twitter, How Today’s Smartest Businesses Grow Themselves by Adam L. Penenberg.  This audio book isn’t a step-by-step guide to making your business as successful as those listed in the title, so if you’re seeking a how-to you might want to look elsewhere.  But that doesn’t mean it won’t offer you valuable information that can expand your view of marketing models and internet success in order to help you better understand your own business.  If you’re looking for a little inspiration to help you hone your own ideas, Viral Loop may be just what you’re looking for.
  3. The Whuffie Factor: Using the Power of Social Networks to Build Your Business by Tara Hunt.  In case you weren’t yet aware of the power of social networking, it provides unparalleled opportunities for business owners looking to expand their customer base and keep the money rolling in.  Hunt advocates using not actual cash to capitalize on the social media revolution, but something she calls whuffie, or social capital.  Basically she intends to teach businesses how to gain credibility with online communities through strategies that will make users “like” you rather than see your efforts as nothing more than spam.
  4. Customers.Com: How to Create a Profitable Business Strategy for the Internet and Beyond by Patricia Seybold with Ronni T. Marshak.  Seybold passes on her knowledge from years as an ecommerce advisor to help listeners manage, market, and sell their business online.  If you’re seeking strategies to move your company into the online arena, you can follow the example of Fortune 500 companies and virtually take your business to the next level.
  5. Online Business Promotion (Made for Success Collection) by Liv Montgomery.  There’s a lot more to promoting your business than finding your dream domain names for sale and slapping together a website.  eCommerce Gal Montgomery offers tips and tricks on making your website work for you, engaging in successful marketing techniques (SEO, online networking, building customer relationships, and so on) in order to grow your online business and help you reach consumers worldwide.

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